Finding my space
Not that myspace, you'll have to ask Justin Timberlake what happened there. This is about finding your work space where your head and...
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melissafretwell
19 jul 20211 Min. de lectura
No more long and winding roads
The mentoring journey unpacked... Our founder Melissa Fretwell is a huge fan of mentoring. As a mentor for the CIM, she was invited to...
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melissafretwell
14 jun 20218 Min. de lectura
Are you gonna go my way?
Probably not. The odds are stacked against female founders so we’ve compiled some of the common obstacles and how we can navigate past...
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melissafretwell
28 abr 20212 Min. de lectura
How to never run out of brilliant ideas
We spoke to the excellent people at Startups Magazine about this very thing. At White Camino we’re huge fans of challenger brand...
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melissafretwell
13 abr 20217 Min. de lectura
A fresh take on mastering video with Visionary Pictures
We caught up with fellow female founder Natalie Hodgins who knows a thing or two about the power of video and why any brand can leverage...
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melissafretwell
10 mar 20213 Min. de lectura
Reframing photography in an insta-snap world
Photography is a universal medium, speaking at least a thousand words in any language. We quizzed two of our favourite photographers,...
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melissafretwell
10 feb 20214 Min. de lectura
How to bring all the feels back to events
With so much of our networking, learning and socialising having to take place online for the time being, and the return to crowds...
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melissafretwell
13 ene 20213 Min. de lectura
When to stick and when to twist?
Times they are a changin'. After all these years, Bob is of course spot on [hats off if you needed to google that lyric] but what we’re...
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melissafretwell
16 dic 20203 Min. de lectura
Branding - more than painting by numbers?
It’s 1984, the foil wrapping has been torn off, Madonna’s Like a Virgin is playing on my dad’s record player, a pleasant change to the...
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melissafretwell
11 nov 20204 Min. de lectura
No Purpose - No Point
Melissa Fretwell, founder of marketing agency White Camino got together with Leanne Leveaux, founder of social media agency Social...
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melissafretwell
6 nov 20201 Min. de lectura
Long live the magazine!
There’s a still a hunger for well crafted, niche print offerings. Long live the magazine!
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melissafretwell
21 sept 20201 Min. de lectura
PODCAST ALERT! Take your brand in a new insightful direction...
Our founder Melissa Fretwell caught up with the ever thoughtful and brilliant Gideon Barker who runs his own agency championing...
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melissafretwell
11 sept 20205 Min. de lectura
The Best of Times, The Worst of Times: Why Storytelling Counts In Business
[spoiler alert this is not another CV19 tale speculating about the new normal, it’s more of a timeless classic for anyone interested in...
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melissafretwell
21 jul 20204 Min. de lectura
Telling tales with Social Voltage
Leanne Leveaux is the director of Social Voltage, a new trailblazer of a social content agency and compadre of White Camino. Check out...
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melissafretwell
9 jun 20202 Min. de lectura
Every business has a great story to tell, it’s just how you tell it right?
What if you could tell your story in a multi-sensory way? Why that would be something. We got just a little bit excited about the...
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melissafretwell
17 may 20203 Min. de lectura
Do Look Down
This is not for the faint hearted. It’s about the experience of facing fears and taking a massive leap. Going against the standard sensible
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